Here’s another stat for you, projects with videos succeed 20% more often than projects that don’t. You want them to want your project to be funded as much as you do. Keep them relevant to your project and exciting to your supporters. Spend time here determining the best rewards to offer. Rewards have a lot to do with the success of projects. Something like a cd would have it’s own costs associated with it while a digital download is basically free. For example, if you are a musician trying to gain funding for an album then your cheaper rewards should be digital copies of songs while larger amounts could include an autographed cd. Thats a boost of 19% just by offering something cheap! Be sure to calculate costs if you are rewarding your Kickstarter support with manufactured goods. ![]() Kickstarter states that projects with rewards starting under $20 succeed 54% of the time while those that do not only succeed 35% of the time. This is even more crucial when you are trying to offer products as a reward. Kickstarter users should understand exactly what you are doing and how long it will take. In it’s current form do you feel you have something to offer that will get you that coveted Kickstarter love? Your project should have a clear beginning and end. Now that you have a good feel for what does and does not have a good chance of getting funded take a good look at your own project idea. It is not only important to know what you should do, but what you should not do. ![]() Be sure to also spend equal time evaluating projects which have only hours left and a whopping total of $0 raised. Take note of the look and feel of projects which have been successfully funded and examine what kinds of rewards they are offering. Spend hours looking over the projects on Kickstarter.
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